It used to take decades for a rapper to sell out, but ever since Hip-Hop climbed into bed with white money a decade ago, rappers are now born ass-kissers who get down and shine the shoes of an institutionally racist white establishment as long as a coin or two is thrown at them.
Take A$AP Rocky, he is the mainstay of middle-class magazines like Dazed And Confused and Clash, and he appears in articles for GQ; essentially a magazine for pompous rich men. He makes a genre intended for and incepted by poor minorities accessible to wealthy white people who only use Hip-Hop to promote their own products. A$AP Rocky does not stop there, he sees fit to surround himself with people who love to parody contemporary black culture. The problem with this is, the majority of these mockers of melanin are white.
Now it is one thing trying to suck up to white hipsters by joining forces with wannabe alternative acts like Florence Welch or Skrillex, it is another thing entirely to surround yourself with ignorant and casually racist numskulls like Iggy Azalea. Rocky thrives in a bubble of white acceptance, even at the expense of sullying the reputation of his own race, just as long as it brings him money.
Last year in the “Purple Swag” music video for example, Caucasian hanger-on Anna Perp was seen mouthing the words “nigger” with her doltish and indolent expression and not one person commented or gave a shit. The exact lines were “This is for my niggas getting high on the regular” and “A$AP, tell these niggas something”. Hackneyed lyrics and divergent spelling aside, when a white girl mimes these lines it automatically becomes racist and offensive, especially when the words are spoken through a set of gold grills like some reverse black-face caricature of today’s ignorant rappers.
It is astonishing how people of A$AP’s ilk are quick to abandon allegiance to their ethnicity for the sake of fame. They love to parody their own race or creed whilst bowing down to yesterday’s oppressor. They surround themselves with Iggy and Anna clones like they were raised in a vacuum. Forgetting history it seems is becoming the black Zeitgeist. Having the first black President in The White House has not erased four hundred years of prejudice. In the larger world, nothing has changed, around my way, nothing has changed, and the word “nigger” has definitely not changed. But it seems that an entire generation loves to bury the past in a tomb made of gold and platinum as long as the whites bring them the green.
Now like I said, wanting white fans by following the aged maxim of “keeping it real” is one thing, but tap-dancing for descendants of overseers is not becoming for a credible black rapper. In A$AP’s case, the only way he has garnered white fans is by doing the latter. He is now almost solely surrounded by white fans who by speaking this abhorrent word; prove they are prejudice. White fans who love to dress in Black Scale clothing then post their mug online bragging about how they hung around “urban” working-class black people at the latest A$AP Mob gig. They then drive home in their luxury sports cars to a gated community, where they can safely revel in their brush with a genuine Harlemite. Looking at the audience of an A$AP Rocky show reveals how much it is a manufactured construct, it is a money-making attempt at safely portraying black reality and has nothing to do with anything remotely resembling real. Most offensively of all; in this construct, words such as “nigga” (or more accurately “nigger”) are openly spoken by white fans.
It seems today, that all too many minorities are clambering for white money whilst in a mad dash for celebrity, and this has resulted in masses of men and women who have forgotten their heritage, their roots, and the etymology of offensive language. It seems we now have an entire generation blind to historical racism and prejudice, and ignorant of the struggle minorities collectively made in a white majority western world. A$AP Rocky is definitely one of these people in this nescient generation.
Somebody needs to tell A$AP and his fans that tight tops, skinny jeans, and slogan caps does not a credible artist make. And selling out just to get your dick wet is no excuse for selling your soul and selling out your ancestors. Rocky however, is only the tip of an iceberg of modern-day minstrels who love to lounge around in a poncey white-owned club, clutching white-made champagne bottles, surrounded by white models, swarmed by a crowd of white upper-class mother-fuckers, yelling “This Is Fo’ My Niggas” without any sense of irony. The way this shit is going, it is only a matter of time before contemporary black rappers are spitting the words “Yes Massa” or “I’ll be a good rapper boy for you, yes sir” to an entirely white audience. It won’t take that much convincing either, because…
Rocky is A Sap.